Kelly Brush Foundation Century Ride
Kelly Brush Foundation Century Ride
Voted “Best Century Ride” by Black Diamond Sports and Vermont Sports Magazine, this is the largest charity cycling event in Vermont. During the six year tenure that Betsy & Susan managed this event the participation more than doubled and donations more than tripled. Betsy & Susan worked with volunteer committee and Board members to brand the event, manage the route, and coordinate all aspects of this signature event for the KBF. We were responsible for all marketing and promotion of the event, sponsorship sales and management, database and software management, all swag design and procurement, management of all vendors including food, sanitation, water, vehicle support, police support and logistics on 100 miles over three separate courses with five support stops for 750 cyclists which included up to 25 paraplegics and quadriplegics on handcycles.
“You’ve got this bike ride completely dialed in: the route was perfect, the rest stops were well organized, and the route signage was excellent. Susan and Betsy were both extremely responsive and helpful when I had questions.”